Friday, May 13, 2011

The Hilfiger summer

Preppy People: 1. Grace Fox & Claire Nolan; 2. Sunil Shah & Sonia Lennon; 3. Oonagh Fallon & Roisin Treacey. (Pix. Brian McEvoy)

The stylish rope-and-stanchion entrance caught the attention of Thursday evening shoppers on Grafton Street and the preppy styled girls on the black carpet served as real life mannequins. Inside the Tommy Hilfiger party it was loud, boisterous and busy. Maybe it was the generous discount that had been promised to the invited guests.

The evening featured two fashion shows, hosted by Off the Rails presenter Sonya Lennon, of the summer ranges including the new Prep World capsule collection, the Runway and Tailored collections and featured the limited edition Tommy Hilfiger Breast Health International bag. This collectible has just arrived in store and retails for €299, €100 of which goes to Fund For Living – a campaign initiated by Breast Health International to support those diagnosed with breast cancer.

Guests at the flagship store included soon-to-be-weds Brian Ormond and Pippa O’Connor, Virginia Macari and US actress Sammy Cannon, FM104’s Sean Munsanje, Ciara Egan of Quintessentially and Roisin Ni Mhordha. They all enjoyed tunes from DJ Mo Kelly, Hamptons style canapés, a wine reception by Jacob’s Creek and, as if that wasn’t enough, one lucky person won a weekend away to a European fashion city with a €1000 Tommy Hilfiger spend. Nice.