Wednesday, September 14, 2011

Fashion Festival Fever

Fashion forward: 1. Sonya Lennon and Caroline Bergin Cross; 2. Daria Kalista and Emerson Johnson; 3. Sorcha Allen and Jasmyn Cook. (Pix. Richie Stokes)

The Dublin Fashion Festival HQ at the old Waterstones building on Dawson Street was a hive of activity as the celebration of style kicked off. The festival took over the city with a packed programme of events that unfolded in participating stores across town and at festival HQ.

Over three days the HQ was filled with live fashion shows, fashion talks from some of Ireland's top industry experts, including style for guys with tailor Louis Copeland, new fashion collective, Project 51, top TV stylist Annmarie O'Connor on how to get style on a shoestring budget, and burlesque performer Helen O'Reilly who hosted a masterclass on how to walk in high heels.

Catwalk looks came from the likes of Matt Doody, Noa Noa, Tommy Hilfiger and the White Door while men were catered for by top brands like the always dapper Hackett on South Anne Street and ever funky Genius in Powerscourt. Fashionable festival goers could also drop into HQ to meet with hair experts The Art Team and LA Make-up Academy, who were on hand on all weekend giving mini makeovers and tips on this season's hottest hair and make-up looks.