Monday, March 25, 2013


TVHD: 1. Sybil Mulcahy and Elaine Crowley; 2. Claire Brock,Stephen Murphy and Dyane Connor; 3. Vincent Browne and Louis Walsh. (Pix. BME)

Minister Pat Rabbitte has opened the new TV3 Sony HD studio at TV3’s headquarters in Ballymount, Dublin. The new purpose-built studio is Ireland’s largest television studio and the one of the most technologically-advanced broadcast facilities in Europe. In a unique naming/technology collaboration TV3 has partnered with Sony the world’s leading supplier of broadcast technology.

The new HD infrastructure cost €5m and was funded by a direct capital contribution from TV3’s investors Doughty Hanson. In addition a multi-million euro technology and naming rights deal was agreed between TV3 and Sony. The studio is the final link in TV3’s HD infrastructure following investment in HD transmission and post-production facilities.

Initially the studio will be used to upscale TV3’s flagship programmes including Tonight with Vincent Browne, Ireland AM and Champions’ League and to film TV3’s commissions such as Take Me Out which are currently filmed in theatre locations.

The launch was followed by a special Tonight with Vincent Browne show filmed in front of an invited audience of 200 guests. At the launch were Minister Pat Rabbitte, Olivier Bovis of Sony Professional Solutions Europe, Chris Fielding and John Leahy from Doughty Hanson and many guests from the world of broadcasting and entertainment including Louis Walsh and Gay Byrne.