Monday, August 29, 2011

Less is More

To the Maxx: 1. Sonya Lennon & Brendan Courtney; 2. Niamh McCaul & Crede Sheehy-Kelly; 3. Nadia Forde & Courtney Smith. (Pix. Elevate)

The TK Maxx stores in St. Stephens Green and Swords Pavilions, Dublin went under construction recently and have been given a makeover in true fashionista style. The ‘all new’ labels-for-less stores are fit for a retail King and Queen and were unveiled at special events with ribbon cutting ceremonies attended to by special guests Nadia Forde, Sonya Lennon and Brendan Courtney.

To add to the delight, the first 1,000 customers in each of the stores received a €10 store giftcard to spend. There was lots of excitement and offers in each of the stores on the day including style tips for autumn winter from the Off The Rails duo along with stylist Courtney Smith. Professional artists from Make Up Forever were also on hand to provide customers with the latest, on-trend looks with free on-the-spot makeovers.

Commenting on the new-look store Helen Gunter, spokesperson for TK Maxx said: "We are truly elated to reveal the transformation of our stores in St. Stephens Green and Swords. You’ll still find the same wide choice of high street and designer fashion and accessories as low as 60% off the RRP. We hope you’ll also love the little touches we've added to create an even better shopping experience.”