Yes To Carrots, the revolutionary new skin and hair care brand, celebrated its official Irish launch at Harvey Nichols Restaurant, Dundrum Town centre last week. Yes to Carrots founder, Ido Leffler was in Ireland to present his popular beauty range to a host of specially invited guests, including celebrity stylists, Cathy O’Connor and Sara Colohan and Gerry Bohan, representing Fields Jewellers. As carrots come from fields, Fields, the largest Irish jewellers, kindly donated a diamond encrusted necklace, which was won by Sunday World journalist, Fiona Gratzer at the event. Yes To Carrots first appeared on Irish beauty shelves in January, and since then, has been taking the Irish beauty world by storm.
Yes To Carrots is a new concept in skin and hair care combining the anti-oxidant and anti-ageing power of Beta-Carotene from organic fruit and vegetables, such as, carrots, pumpkins and oranges, with the cleansing, purifying and moisturising properties of 26 minerals, harvested from the Dead Sea. The Yes To Carrots range is designed to replenish the hair and skin, while the paraben free formula assists the skin’s natural process of rejuvenation, leaving your skin smiling.
The Dead Sea, the world’s most ancient and renowned natural spa, contains 26 minerals and trace elements that are known to improve cell metabolism and stabilise the moisture content of the skin. The molecular structure of the minerals allows them to penetrate the skin and nourish the cells.
Ido Leffler, founder of Yes To Carrots, says, “We are delighted with the Irish response to Yes to Carrots, which we believe is much more than a brand, it’s a lifestyle choice. The colour, the name, the combination of organic fruits and vegetables and Dead Sea Mud has proven to be a winning formula with consumers worldwide. When you say yes to Yes To Carrots™, you make a conscious decision to smile more often and improve your lifestyle.”
